Farer

Just like the venerable dive watch, the pilot watch has origins of purpose rather than style. And just like diving timepieces, pilot watches have evolved over the decades to become an iconic horological style that has stood the test of time. You don't have to fly an aircraft to wear…

The right watch lasts a lifetime, but there's always room for one more in your collection. Whether you prefer affordable watches, Japanese-made watches, German-made watches, field watches, or just watches that can withstand a rugged lifestyle, there are new releases put out every month to keep an eye on. These…

Microbrand Farer might be pretty new to the watch game, but there's no question their style taps into the past while reinterpreting classics. Their new dual-register Chrono Classic line hopes to capitalize on the magic of their original Lander chronograph but with a new Dubois Dépraz DD2022 movement and three…

British-designed, Swiss-made company Farer just released their Cushion Case collection and it's an elegant and simple design that's ideal for just about any watch wearer. While still within the design lexicon of the Farer brand, this collection is uniquely its own. What's most notable is the subtle, yet still vibrant,…

Now that summer is officially here, it's time to break out your style palette that's more liberated and laid-back. You can easily get away with garb and accessories that are more colorful, playful, and adventurous than those you might choose during the colder months of the year. It's not just…