Skip to Content
Gear

The Best Releases of the Week: A $2,000 Whiskey, a Custom Gold Bar of Butter, and More

Every week the Cool Material Editors are rounding up the best new product releases.

The Best Releases of the Week: A $2,000 Whiskey, a Custom Gold Bar of Butter, and More

The Cool Material editors are hard at work handpicking the best new products and gear that release every week. Here you’ll find the most exciting selections from the world of style, EDC, and more.

This week we’ve picked out a delicious and pricey rare single malt whiskey from Whistlepig as well as an excellent outdoorsy collaboration between Only NY and Keen. Plus, we covered a brand new contest on the scale of Willy Wonka’s golden tickets. RITZ teamed up with a celebrity jeweler to craft a solid gold bar of butter valued at about $100,000 to celebrate the launch of their limited edition Butter-y Crackers. Fans have the chance to win the gold bar by participating in a social media challenge.

Check out all of the coolest new product releases below.

Cycling Frog Wintergreen Delta-9 and CBD Mints
Cycling Frog Wintergreen Delta-9 and CBD Mints

Fight your bad breath and chill out with these THC and CBD mints from Cycling Frog.

Buy $12
Whistlepig The Badönkådonk
Whistlepig The Badönkådonk

Whistlepig's latest creation is a 25-year old single malt expression that they have dubbed The Badönkådonk.

Buy $2000
Buck Mason Roughout Upland Chukka
Buck Mason Roughout Upland Chukka

Buck Mason teamed up with legendary Irish footwear makers Padmore & Barnes for this limited-edition collaboration of stylish shoes based on a century-old hunting shoe design.

Buy $248
KEEN x Only NY UNEEK Limited-Edition Shoe
KEEN x Only NY UNEEK Limited-Edition Shoe

Beloved gorpy outdoor brand KEEN has collaborated with Only NY on a limited-edition drop of the UNEEK sneakers.

Buy $140
Bandint Running Good Hill Hunting Performance Tee
Bandint Running Good Hill Hunting Performance Tee

Bandit Running released a small capsule of Boston Marathon running gear dubbed the "Good Hill Hunting" collection. Highlights include this Drift™ performance tee.

Buy $68
One of These Days Work Vest
One of These Days Work Vest

The third and final drop in One of These Days' 'A Fantasy' collection includes some stylish pieces inspired by classic Americana workwear like this work vest, available in rust and black.

Buy $260
TRUFF x Star Wars Hot Sauce
TRUFF x Star Wars Hot Sauce

TRUFF has turned to the Dark Side for a fiery hot sauce collaboration with Star Wars.

Buy $40
RITZ Crackers 24K Solid Gold Bar of Butter
RITZ Crackers 24K Solid Gold Bar of Butter

Celebrity Jeweler Greg Yuna designed a solid gold bar of butter to help debut the limited edition RITZ Buttery-er Flavored Crackers. Fans have a chance to win the gold bar starting May 1st.

Learn More
Do Not Sell My Personal Information